Google Business Profile
Google Business Profile optimisation that gets results
Google Business Profile optimisation that gets you more visibility, more clicks, and more calls from local search.
Having a profile isn't the same as having a good one
Most business owners set up their Google Business Profile, add the basics, and never touch it again. The problem is that Google rewards active, complete, and well-optimised profiles. If your competitor's profile is better than yours, they show up first. It's that straightforward.
Google Business Profile optimisation is about making every element of your listing work as hard as possible. The right categories, a description that targets the right keywords, photos that show what your business actually does, and a review strategy that builds trust. I audit what you have and fix what's holding you back.
I work with businesses across Falkirk, Stirling, Edinburgh, and the rest of the UK. Whether your profile was set up by you, a previous agency, or someone else entirely, I can improve it.
What I optimise
Every element of your profile is reviewed and improved to maximise your local visibility.
Category audit
Your primary and secondary categories directly affect which searches you appear in. I make sure you're in the right ones.
Keyword-rich description
Your business description is rewritten to naturally include the terms your customers are searching for in your area.
Photo strategy
Quality photos of your work, your team, and your premises. Profiles with regular photo uploads get more engagement from searchers.
Services and products tab
The services list (and products tab where applicable) is one of the most under-used parts of GBP. I configure it properly with descriptions Google can match against searches.
Review response strategy
A plan for responding to every review, positive and negative. Plus a review link setup so happy customers can leave feedback easily.
Attribute optimisation
Service areas, business attributes, products, and services all configured correctly so Google shows the right information.
Optimisation is the starting point
A one-off optimisation gets your profile into good shape. But the businesses that consistently rank highest on Google Maps are the ones that keep their profiles active with regular posts, fresh photos, and review engagement.
If you want ongoing management, it's included in the Growth (£59/month) and Pro (£99/month) support plans. I optimise first, then manage. That way your profile starts from a strong foundation and stays there.
Not sure if your profile needs optimisation? A local SEO audit will show you exactly where you stand.
What clients say
Real results from real businesses
"Josh simplified a very complicated process for me and is now running my Google Business Profile. Would highly recommend."
"Absolutely amazing helpful service from the moment we first spoke. Trustworthy. Fair price. Definitely recommend."
"I was astonished at his creativity, proposals and proactive approach. Very professional and trustworthy, so much that we have been working together for over 3 years now!"
FAQ
Common questions about GBP optimisation
Get more from your Google listing
Tell me about your business and I'll review your profile.
Free initial chat. No commitment.