No Upfront Fees Monthly Website Plans: The Modern Solution for Local Business Websites

Monthly plans for local business websites

Why Local Businesses Need a Website

A website is no longer an optional part of a local businesses marketing, it’s a necessity. We look at websites as the digital storefront for your business. Whether you sell products or services, your website allows you to show what your local business is about, what you have to offer and what makes you different. Potential customers can find your business on Google, read reviews and success stories from work you’ve completed, request quotes, book appointments and much more.

What Are The Benefits Of a Website?

  • Reaching Local Customers: A website is your #1 tool for reaching new local customers and educating them about your business. Any social media post, advertisement you run, your work van, work clothing, business cards and anything else should link to your website.
  • Credibility: Local businesses without a website are becoming less common and as a result look less professional than their competitors. 
  • Cost-Effective Marketing: Your website will become your #1 source of organic marketing. As you grow your online presence, your website will rank higher in Google and generate more traffic that converts to clients.
Web designer software for local businesses

The Problem With Traditional Website Pricing Models

So many small businesses in the UK don’t have a website but think they should, and the main cause of that is due to the cost. Traditional website design can cost upwards of thousands of pounds depending on what features and content you need. Many small businesses just can’t validate spending that much upfront on a website which can take time to see a return on that investment.

On top of that initial costs, many websites require ongoing maintenance to keep plugins and security features up to date, hosting costs to keep your website online and you often need a developer to make updates and add new content for you.

Monthly Website Plans are a Modern, Affordable & Flexible Solution

Monthly website plans are a game changer for local businesses of any scale looking to step into the digital world. Most monthly plans allow you to pay a monthly fee for a website & additional features without a heavy upfront investment. Many website plans include marketing features, new content being created for your website every month, hosting and maintenance all baked into one monthly payment. 

Affordability is one of the main selling points for a monthly website plan, but the flexibility and long-term growth of your business are major factors too. If your plan includes new content each month for Local SEO growth, we can use real-time data from your website analytics to make informed decisions on the best path forward. For example, if you receive a ton of impressions for certain keywords but no clicks, we can create more content around that topic to improve click-through rates.

Flexibility For The Features You Need

A good monthly website plan is going to allow you to pick and choose what features you add/remove. Maybe you want to focus more on growing your website through organic channels and want to really push your Local SEO, or maybe you want to focus on paid ads and fast lead generation. Whichever way you choose to go, a good monthly plan should be flexible.

With this flexibility you can build a marketing plan that fits your business best. You don’t need to pay over the top prices for features you don’t really want or need.

The Benefits of Monthly Website Plans for Local Businesses

No large upfront costs

The biggest selling point is that you don’t need to find thousands of pounds to pay out immediately before you get your business online. With One Blue Pixel you can get started for as little as £49/month, no upfront fees and no surprises. Your first £49 monthly payment will result in you having an amazing, modern and custom website for your business.

Ongoing support and maintenance

All of our plans include unlimited content edits & minor updates. If you change your pricing, adjust how you offer a service, complete a new job that you really want to showcase on your site, this is all included in our plans. 

Website maintenance, spanner on a laptop to imply maintenance

Scalability and flexibility

With our SEO plans your website is going to keep growing month on month. As we notice trends in your analytics for where customers are coming from and what local users are searching for, we can lean into that and start focusing our efforts towards ranking for those key topics and grabbing more of that traffic.

Addressing Common Concerns and Issues

Long-Term Cost

One of the biggest concerns we hear is about the long-term cost, eventually you will pay more than you would for a website normally, right? Well maybe not. 

The way we see it, most businesses either do or should update their website every few years, as the way they operate changes, they offer new services, change their pricing, contact details etc. You are going to have to pay out to a developer to make these changes in a lot of cases, so that website you bought 3 years ago is not forever paid off in that sense.

It’s true, depending on how you would have handled your website before, you may pay more in the long run. But that peace of mind that every month your website is secure and at any time you can call us to make updates to your site for you is a small price to pay!

Who Owns The Website?

Most monthly website plans will have a stipulation in the contract that means the agency owns the website for a period of time (usually 6-12 months) if you were to cancel your plan before that period. Often there is a buyout that allows you to take ownership without continuing your monthly contract.

Can I make Customisations To My Website?

Yes! That’s the great part about a monthly website plan. Any changes you want to make to your website, you just have to let us know and we will get on it. Every content edit/change/update that you request is completely covered in your plan.

Is a Monthly Website Plan Right for Your Local Business?

Expected Costs For a Monthly Website Plan

Even if you were to build your own website on a discount site builder platform, you’re going to spend hours trying to make something you are vaguely happy with (or just accepting of) and will still be charged in the region of £15+ per month for hosting fees anyway. Then whenever you need to make a change, you dread going back to deal with that horrific builder software again. 

You might pay a bit more for an agency to run your website but that value is immediately clear when you don’t have to worry anymore about making those updates, dealing with those security issues or tech problems.

Regardless of what industry you work in, whether you are a roofer, plumber, car detailer or operating in any other market, you need a website.

An image of someone trying to work on a laptop stressed
This is how small business owners look trying to build their own website whilst all their other work is being ignored!

Evaluating Your Business Needs and Budget

Every business is different. But that’s why these plans are flexible! They are designed to suit businesses of any size. From a standard website package with no extra marketing addons, to a full Local SEO optimization and growth package, there are options to suit your business.

When you consider the cost of buying a website outright, regardless of the cost upfront, there is usually going to be a hosting fee that you pay to your designer/agency. Every website needs hosting to stay online and an average hosting plan costs at least £10/month, when you consider these factors a monthly plan sounds even better!

Considering the long-term value

Local SEO & growing your business online are long-term games. You can’t expect to put up a website and be done with it. If you really want to get value from your online marketing you need to be making regular updates to your content, new social media posts, adjusting your ad strategy and so much more. 

One Blue Pixel Monthly Website Plans

Overview of our plans and pricing

We offer 2 standard plans that are flexible and are happy to discuss custom plans with any aspiring business owners looking to expand their digital marketing.

Our Gold Monthly Plan includes a custom website, fully hosted and managed for you with unlimited monthly content updates and a Google Business Profile set up and optimized. This plan is for businesses looking to get their online presence set up without investing heavily into marketing.

The Platinum Plan is for businesses looking to grow fast. From a custom website, we build you 1+ new page per month to cover new services, service areas, blog posts, social media marketing and more. This plan is an all-inclusive digital marketing package that will shoot your business to the top of Google.

Conclusion

Should You Consider a Monthly Website Plan For Your Local Business?

The short answer is yes! Whether you decide to pay for your website as a one-off project or get yourself onto a monthly website plan is up to you and your needs, but this modern pricing model is a great option for businesses with limited cashflow or those wanting to make regular updates and keep growing.

Get Started With One Blue Pixel

Want to discuss your options for a monthly marketing plan? Reach out to us today and tell us you’ve read this post! With code “blog30” we will give you 30% off your 3rd month with us.

Table of contents

Done For You Websites That Beat Your Local Competitors

  • Fast Websites

  • Optimized For Your Industry

  • Done For You

By clicking Register, you acknowledge that you have read and accepted our Terms and Conditions.

Let's Grow Your Business
No Upfront Fees On Monthly Plans