Cookie Policy

What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit websites. They help websites function properly, improve user experience, and collect analytics and marketing data.


How We Use Cookies

At One Blue Pixel, we use cookies to:

  1. Ensure Website Functionality: Necessary cookies help our website work as expected (e.g., navigating between pages).
  2. Analyse Website Usage: Track user behaviour through tools like Google Analytics to improve website performance and user experience.
  3. Enable Marketing and Advertising:
    • Track interactions with search tags and advertisements.
    • Provide personalised advertising (e.g., Google Ads).

Types of Cookies We Use

We use the following types of cookies on our website:

1. Strictly Necessary Cookies

These cookies are essential for our website to function properly and cannot be switched off in our system. Examples:

  • Session cookies for navigating the site.

2. Performance and Analytics Cookies

These cookies collect information about how visitors use our website. Examples:

  • Google Analytics: Tracks pages visited, time spent on the website, and user flow.
    • Data collected: anonymised IP addresses, device/browser type.
    • Opt-out: You can prevent Google Analytics tracking by using the Google Analytics Opt-Out Tool.

3. Targeting and Advertising Cookies

These cookies track your browsing behaviour to provide personalised advertising and measure the effectiveness of our campaigns. Examples:

  • Google Ads: Tracks clicks and conversions.
  • Search Tags: Monitors how users find our website through search engines or campaigns.

Managing Cookies

You have the right to control and manage cookies on your device. Here’s how:

1. Accept or Reject Cookies

When you first visit our website, you’ll see a cookie banner. You can:

  • Accept all cookies: Allow performance, analytics, and advertising cookies.
  • Customise preferences: Choose which cookies to accept.
  • Reject all non-essential cookies: Only allow strictly necessary cookies.

2. Browser Settings

You can manage cookies through your browser settings:

3. Ad Preferences

You can manage how Google and other advertising platforms use your data here:


Third-Party Cookies

We may use third-party services to improve functionality and marketing, such as:

  • Google Analytics: Tracks website usage and user behaviour.
  • Google Ads: Provides personalised advertising and tracks conversions.
  • Social Media Widgets: Allow content sharing (e.g., Facebook, Twitter).

These third-party services may collect data, including your IP address, device type, and interactions with our website. Please review their privacy policies for more details.


Your Rights

Under GDPR and the UK’s Data Protection Act, you have the right to:

  • Be informed: Know what data we collect and how we use it.
  • Access your data: Request access to personal data collected via cookies.
  • Withdraw consent: Opt-out of non-essential cookies at any time via your browser or cookie preferences.
  • Erase your data: Request deletion of personal data collected through cookies.

To exercise your rights, please contact us at josh@onebluepixel.co.uk.


Updates to This Policy

We may update this Cookie Policy from time to time. The latest version will always be available on our website. Please check this page regularly for any changes.

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